Digital Ad Requirements

Submitting Digital Advertisements

All camera ready ads, artwork, photos and supporting files should be sent to apads@atlantaparent.com

Completed ads are accepted electronically for newsprint (press gain set at 25% and total ink density 260%) publication based on the following guidelines:
Files must be saved as CMYK or Grayscale. No RGB, indexed, or halftone formats.

Advertisements less than a full page must have a minimum .5 point rule border.

Acceptable file formats at 300 DPI:

PDF, JPEG, TIFF

EPS from Illustrator with rasterized type (converted to outlines)

Adobe InDesign document with all supporting graphic files, fonts, etc.

Adobe PhotoShop document at minimum 300 dpi resolution

Atlanta Parent DOES NOT ACCEPT under any circumstances ads saved as files in the following formats: Microsoft Word, Microsoft Publisher, GIF, WMF, BMP, PICT, QUARK, Microsoft Excel, Word Perfect, Corel Draw..

Publisher accepts no responsibility for errors, including but not limited to spelling, telephone numbers, dates or addresses.

AD SIZES (width × height)

Full page:
    Bleed: 8.75" × 10.875" (live area 8.25"x10.375")
    Non-bleed: 7.5" × 9.5"

2/3 page: 4.875" × 9.5"

1/2 page, horizontal: 7.5" × 4.625"

1/2 page, vertical: 4.875" × 6.375"  (limited availability)

1/3 page, square: 4.875" × 4.625"

1/3 page, vertical: 2.313" × 9.5"

1/5 page: 4.875" × 3"

1/6 page, vertical: 2.313" × 4.625"

1/6 page, horizontal: 4.875" × 2.25"  (limited availability)

1/9 page: 2.313" × 3"  (calendar and special sections only)

DIRECTORY
(Party, Childcare, Marketplace, Resale sections only)

Super: 2.313" × 3"

Value: 2.313" × 2.25"

Economy: 2.313" × 1.5"

Glossy Requirements
Full page: 8 ¾ x 10 7/8 bleed
Live area: 7 ½ x 9 ¾
Trim size: 8 ¼ x 10 3/8
Line Screen: 133 lpi
Total ink limit: 275%
Black ink limit: 90%

Newsprint Requirements
Full page: 8 ¾  x 10 7/8  bleed
Live area: 7 ½ x 9 ¾
Trim size: 8 ¼ x 10 3/8
Line Screen: 100 lpi
Total ink limit: 260%
Black ink limit: 85%

In-House Advertisement Production

Atlanta Parent has a production department on-site for the creation of high quality advertisements. A one time production fee is charged based on the size of the ad. Materials required for production are as follows:

High resolution (300+ dpi preferred ) images can be submitted
Fonts: Atlanta Parent works from a standard design palette of type faces. Requests for additional fonts must be submitted.
An e-mail proof will be provided to ensure the advertisement was designed to customer specifications. Corrections are permitted, however additional charges may be assessed for extensive redesign or editing.

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